Ballina RSL Club and the community have paid tribute to Bill Coulter, marking the end of an extraordinary chapter. 

After 38 years of service, including 21 years as CEO, Bill has officially retired.

In a moving tribute filled with memories, laughter, and heartfelt thanks, the Ballina RSL Club and the wider community came together earlier this week to honour Bill for his part in building one of the region’s most significant institutions.

A Career Built on Community and Vision

Bill first arrived in Ballina in 1987 as a 29-year-old, having gained experience in a number of Sydney clubs.

At the time, Ballina was a quieter town on the cusp of change and the RSL Club was preparing for major redevelopment. 

Eager to be part of something transformative, Bill joined as Assistant General Manager.  It was the beginning of a journey that would shape both the club and the man.

After a brief stint away from Ballina taking on the CEO role at Brisbane’s Eastern Suburbs Leagues Club,  Bill returned “home” in 2003, this time as CEO of the Ballina RSL Club, a role he would serve in until his retirement last Christmas.

“Back then I was in two minds about coming back,” he recalls.

 “But my wife Maureen and our young kids were keen to return, and in careers, keeping your family happy is always important.  That decision turned out to be one of the best I ever made.”

Transforming a Local Institution

Under Bill’s leadership, the Ballina RSL underwent over $40 million in development and renovations, completely transforming the club’s facilities and services. 

The club’s annual turnover more than doubled during his tenure, growing from around $12 million to $25 million.

Yet, Bill is quick to say his proudest achievements aren’t found in numbers.

“Working alongside local community organisations, seeing firsthand the incredible work they do. That was always the most rewarding part of the job,” he said.

 “We were fortunate to be able to support so many groups and I made lifelong connections along the way.”

One of those connections is Rebekka Battista from Our Kids, a project close to Bill’s heart helping sick children in their time of need.   Rebekka was among those who attended the farewell event, which drew around 60 people including many from the club industry, past and present colleagues and friends.

A Night of Reflection and Recognition

The evening was marked by warm speeches and expressions of gratitude. Mayor Sharon Cadwallader, a long-time acquaintance, shared memories of working with Bill since her early days with the Chamber of Commerce.  Former State MP Don Page also spoke, acknowledging Bill’s enduring impact on the region.

RSL Club Chairman Darren Murnane delivered a moving tribute on behalf of the board, past and present. 

“It was a very humbling night,” Bill said.

 “There were so many people I wanted to thank.  Some I didn’t even get the chance to speak with. It was one of those whirlwind nights, but I’m so grateful to everyone who came.”

Looking Ahead with Gratitude

Now retired, Bill is embracing a new chapter. He’s already spending more time with family, including his young grandson, and has begun travelling with Maureen  – something he says is long overdue after decades of demanding, often 24/7 work.

“I owe a lot to my family. They made sacrifices so I could do this job. Now it’s my time for me to give back to them.”

While he’s enjoying the slower pace, Bill hasn’t ruled out future contributions to the community or the industry.

“There may be some opportunities later in the year,” he hinted. 

“Nothing too full on, but if there’s a way I can still give back, I’d love to. That’s always been what drives me.”

A Lasting Legacy

Bill Coulter’s leadership helped shape the Ballina RSL into a cornerstone of the community. But perhaps more importantly, he leaves behind a legacy of generosity, integrity, and connection.

As the club and community said their thanks, one message rang clear: Bill didn’t just build a club – he also helped build our community.

Main Photo: Bill and Maureen Coulter with Mayor Sharon Cadwallader